Anatomical mattresses and pillows store Love To Sleep started its existence recently in 2018 and they want to create a selling profile. They have a small collection of high-quality, comfortable and inexpensive mattresses that are distinguished by their bright design and anatomical properties.
What steps have we taken to achieve our goal?
To begin with, we thought over the visual part. Designed VK according to modern trends.
Next, we created templates for stories.
Created videos for posts
Created icons for relevant stories
Then we started to take action. Launched ads with bloggers suitable for the target audience.
- Interior Design
- home improvement
- A blanket
- Engaged Buyers
We developed unique USPs for each product, promotions, graphic and video creatives.
Regularly published posts on VK describing the advantages and features of the company’s products.
Generated contests among subscribers
These actions brought a good response from the target audience. Result:
- The number of subscribers has grown
- Increased number of hits
- There were more sales